Top sustainable underwear brands in Europe

Top sustainable underwear brands in Europe

Where can I find sustainable underwear that will last and doesn’t cost the earth? Whether you are a long-time slow fashion enthusiast or a complete sustainability newbie, you have probably asked yourself this question. Finding good-quality ethical underwear can be a challenge and with this article, I hope to simplify it for you. These are my top 5 sustainable underwear brands, which I’m sure you will love as much as I do.

Organic Basics

girl adjusting organic basics sports bra

Organic Basics is one of the better-established brand names in the slow fashion community, for a good reason! To lower their impact on the environment, they choose more sustainable fabrics (such as organic cotton, tencel lyocell and recycled materials). They make their clothing in factories working on lowering their environmental impact and finally, design clothes that will last. If you are looking for super comfortable, timeless and simple sustainable underwear that you can wear under anything, Organic Basics are the way to go! I also wrote a full article about Organic Basics – Sustainable Fashion, so make sure to check it out.

For an exclusive 10% discount use my code RUBYROSEOB3

Brighton Lace

Brighton lace ruby rose underwear with plant

If basics are not for you and you would rather wear sexier, lacy underwear, look no further than Brighton Lace. They offer a range of beautiful lace and cashmere pieces, as well as some cotton essentials with lace details. Who said that sustainable underwear could not be fun? I certainly did not! What’s more, all their garments are crafted following the principles of slow fashion by a small team of seamstresses in Brighton, which not only shows the high ethical standard of the company but also lowers their carbon footprint.


WUKA sustainable underwear period pants plastic free ruby rose

That time of the month? Ditch unsustainable tampons and pads, WUKA period pants are here to stay. They fully substitute any other period products, just throw them in the wash when you are done and you’re good to go. WUKA is on a mission to lower the environmental impact of periods and reduce the mountains of single-use sanitary product waste. They also empower and represent women of all shapes, sizes and skin colors and make periods a little bit easier to deal with.

Use code RACCOONTAIL for a 10% discount at checkout

Stripe & Stare

If a pop of fun and color is what your sustainable underwear drawer needs, you will find what you are looking for at Stripe & Stare. Their knickers are made of a biodegradable, water-saving, man-made material produced from wood pulp from sustainable tree farms. They are cute, breathable and bring comfort to the next level. Stripe & Stare make their sustainable underwear in a closely monitored factory in China – you can have a look inside on their website!

For an exclusive 10% discount use my code S&STRIBE1Q29

ColieCo Lingerie

Ruby rose underwear colieco lingerie

If you’re looking for something a bit more fun and patterned, check out ColieCo Lingerie. Using reclaimed and deadstock fabric as well as sustainable sourced materials ColieCo create beautiful pieces. All crafted to order in a small studio in Portual whats not to love? You can also read my full review ColieCo Lingerie – Ethical Fashion

Have you heard of these amazing slow fashion companies before? Have you tried their sustainable underwear? If you have, leave a comment below, to share your experience with me and others!

For further reading check out Jess Rigg’s review of sustainable underwear brands.

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